What does freedom and flexibility mean in your life? I share the significance of these values for solopreneurs, discussing how they shape decisions and drive success in both personal and professional realms.

Ever dreamed of being your own boss? I share practical steps on how to start working for yourself, with strategies to design a life you love. I share my journey to independence and fulfillment in the entrepreneurial world.

I look back at May 2023 and recap my month, from the personal (a trip to Iceland!) to the business successes, journey, and lessons learned. This recap is a window into my life of a solopreneur navigating the ups and downs of business.

Defining your core values allows you to live with intention, making choices that honor who you are at your core. I share the process of defining your core values, along with my own examples and an actionable workbook you can copy.

Curious how to create a website that truly tells your brand story? Learn how to weave your brand's narrative into every aspect of your site, from design to content, making your brand and business unforgettable.

How to write effective website copy? Today I'll share insights on crafting compelling content that resonates with your audience, enhances your brand's voice, and drives conversions.

I'll walk you through the 5 essential elements your website needs for online success. Discover the key components that make a website not just good, but great, and how they contribute to achieving your business goals.

Here are 7 key benefits of blogging for your business. From boosting SEO to enhancing customer engagement, I share in this post how a strategic blog can drive growth and strengthen your brand's online presence.

Learn how to optimize images in Squarespace for a faster website and better user experience. This guide covers compression techniques, resolution tips, and SEO practices to enhance your site's visual appeal and performance.

Read about the secrets to choosing the perfect color palette for your Squarespace website! Understand the role of color in web design, learn about complementary, monochromatic, and triadic color schemes, and explore easy-to-use tools for creating your unique palette. Create a space your ideal client will love 🤍

From performing keyword research to optimizing your site's structure and improving website speed, these tips are your roadmap to dominating search rankings on your Squarespace website. Whether you're a seasoned pro or an SEO newbie, elevate your website and see the growth in your traffic.

From understanding your target audience to crafting a compelling call-to-action, this article shares conversion-driven techniques to design landing pages that truly convert. Learn about writing engaging headlines, optimizing for mobile, and the power of persuasive copy.

Explore how colors influence emotions and behavior, essential info for business owners making their own websites. Discover the emotions tied to individual colors and find out how to strategically use color in web design to evoke the right feelings and enhance user experience. Perfect for solopreneurs keen on creating engaging, effective websites.

Thinking of using Squarespace templates for your website? 🤔 While they might seem like an easy option, this article explores why they may NOT be the best idea for everyone. Discover three key reasons why you maybe should NOT start with Squarespace template.

Ready to DIY your Squarespace site? Don't miss these four essential tasks to get your website launch-ready and lookin’ profesh!

Crafting a website while juggling your own business is a huge task. You might consider DIY, but hiring a professional can sometimes be the better choice. In this article, I outline 5 reasons why engaging a Squarespace web designer could be a great step for your business.

Small business owners can effectively use Squarespace to create visually appealing and optimized websites. Here are three things you can do TODAY to better optimize your website. Implementing these tips can lead to better user engagement and business growth.

Milestones and Rewards as a New Business Owner: Celebrate your achievements, big or small, on the journey of entrepreneurship. I share my own personal milestones and rewards in this article to stay motivated, keep pushing forward, and celebrate each step along the way.