Squarespace Website Audit
What is a Squarespace Website Audit?
And do you need one? 🧐
Making sure your website is working for your business doesn't need to be that confusing or time-consuming.
Do you have a Squarespace website, but you're not sure if it's actually working to tell your story, get your message across, or attract the right people?
A Squarespace website audit can tell you exactly what changes to make to your website - so you can rest easy knowing it's designed to bring in new clients and grow your business.
Let's face it – you spent hours (or let's be honest, probably days or even weeks or months) setting up your Squarespace website. You carefully selected your template, uploaded your best photos, and wrote what you thought was compelling copy. But now, crickets. Or maybe not complete silence, but definitely not the steady stream of inquiries you were hoping for.
You’ve got a website… but you’re wondering if it’s actually doing anything for your business.
You're not getting as many clients or bookings as you want, and you aren't sure whether it's your website, or your packages, or something else.
You keep making minor tweaks to your website, swapping out photos, changing the layout, or changing fonts, even though you have no idea if that makes a difference. (And let's be real, you've probably spent more hours than you'd like to admit playing with those Squarespace color palettes!)
You creep on your competitors' websites to see what they're doing and before you know it, you've fallen down a YouTube rabbit hole trying to recreate the same elements on your website. Three hours later, you've made exactly zero progress on your actual business tasks.
Your inbox is full of webinar replays, freebies, and online courses about how you can actually build your website to attract and convert your ideal clients, but you can't even find the time to open all those emails. (And another one just came in while you were reading this. Seriously.)
You might want a pro web designer’s eyes on your website.
You started this business so you could help your ideal clients, not so you could learn about websites.
You just want an honest expert opinion about your website so that you can focus on being fully present and providing valuable services for your clients.
Here's the thing – your website should be working FOR you, not the other way around. You shouldn't have to become a web design expert on top of being amazing at what you actually do. You've got clients to serve, a business to run, and probably a life you'd occasionally like to enjoy outside of work.
What if instead of endlessly tweaking your site and second-guessing every decision, you had a clear, prioritized roadmap of exactly what changes would make the biggest impact? What if you could stop wondering if your website is holding your business back and start knowing exactly how to make it a powerful tool for growth?
Website Audits for Solopreneurs & Online Small Business Owners
I open up 5 slots each month so that I can give your website my undivided attention.
Click below to see my next available date:
A Squarespace website audit is perfect for you if…
You (or your partner/neighbor/friend) created your website, and while it looks decent, you're not convinced it's strategically designed to convert visitors into clients
It's been 6+ months since you launched or updated your website, and you're starting to wonder if it's keeping up with your evolving brand and current practices
You want a professional web designer's eyes on your website to make sure you're not missing anything critical that could be costing you clients without you even realizing it
You have a clear offer, free or paid, but you're not sure if your website is effectively communicating its value to your ideal clients
If you're nodding your head to any of these points, a Squarespace website audit could be exactly what you need to transform your website from a digital business card into a client-generating machine.
A Squarespace website audit might not be the best option for you if…
You hired a professional web designer to build your website in the last 6 months (they should have incorporated best practices, though you might want to check in with them about ongoing optimization)
You just want something to point current clients to (like a portfolio site); having a website that is optimized and strategized is not currently a priority for you
You don't have a Squarespace website 😜 (Though if you're considering making the switch, let's talk! I'd be happy to help you figure out if Squarespace is the right platform for your specific business needs)
Still not sure if an audit is right for you? Think about it this way: your website is often the first impression potential clients have of your business. If it's not clearly communicating your value, showcasing your expertise, and making it easy for the right people to work with you, you could be losing clients without even knowing it.
Don't let website uncertainty keep you up at night or hold your business back from reaching its full potential. Let's turn your website into the 24/7 marketing machine it was meant to be!
→ Check out this Squarespace Audit page for more information, or book your audit with me here 👇
Still in building mode and not quite to the up-and-running website yet?
Download your free Website Launch Checklist to tick off everything from accessibility to on-page SEO to Squarespace-specific best practices:
